Do you like to watch?
During my time at BBDO, I was fortunate enough to be part of the HBO Voyeur team. The main project was a short film based on people living in eight fictional apartments on the corner of Broome and Ludlow Streets in New York City. The short film premiered as a life size projection on the side of the building in the Lower East Side and lived online at hbovoyeur.com.
My role in this project was to tell the story of hidden characters that lived on hbovoyeur.com. We created content ranging from fictional web pages, digital clues, photo and video clips that we scattered online on a variety of media sharing platforms.
HBO Voyeur swept at Cannes winning nine awards including Best Integrated Promotional Campaign and Best Use of Digital Media for the blog, TheStoryGetsDeeper.com.